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Compete in the new retail reality by offering a seamless and engaging blended customer experience

 

 

Business Challenges_Customer-Experience

Delivering a great customer experience

Digital is dominating the retail landscape. To compete, retailers must adopt new and emerging technologies to create experiential stores, where customers visit, stay and spend. 

Customers are increasingly looking to experience the benefits of personalisation, loyalty and wealth of information they have become used to in an online environment when they visit your store. In-store technology that enables you to engage with your customers in a more personal way can help you to bridge that gap.

But the benefits of digitally transformed shopping expereinces in-store need to be supported by a holistic approach to technology.

Follow the link below to learn more about how digital transformation can drive retailers' success.

The benefits of the blended customer experience 

From online to in-store, today’s customer expects a seamless and personalised retail experience.  

Clicks versus bricks is a thing of the past. Retailers need to provide an integrated customer experience that delivers a consistently high level of convenience and enjoyment, whether on the screen or in the store. 

Transforming your customer experiences with the latest applications, including digital signage, smart lockers, customer WiFi and analytics and enjoy: 

  • Increased footfall 
  • Strengthen brand reputation 
  • Sales uplift 
Business Challenges_Customer-Experience
Business Challenges_Customer-Experience

The importance of an optimised network 

The digital technologies that deliver the most memorable, engaging retail customer experiences are also competing for network bandwidth with other business-critical processes. A solution is required to relieve the pressure created by this increased traffic on the network, enabling a company to maximise its applications' performance. 

Discover Hughes’ managed network solutions that support companies in providing next-level retail customer experiences through a flexible, agile and always-available network. 

To survive and thrive in the modern retail climate, it’s time to embrace digital transformation.  

Find out how to transform your online shoppers into instore buyers
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